If you want to automate your Amazon feedback management, you might be considering Feedback Five. But is it the right feedback software for your Amazon store?
Check out our FeedbackFive review for everything you need to know! We go over the tool’s features, pros, cons, how to use it, and more. By the end, you’ll know if this feedback management software is worth the investment.
What Is Feedback Five?
Feedback Five (AKA FeedbackFive) is a feedback and review management tool for Amazon sellers. The eComEngine software, trusted by tens of thousands of stores, has been around for 10+ years.
Sellers in over 100 countries and across 17 Amazon marketplaces take advantage of the tool. It’s popular in regions such as India, Italy, Mexico, France, Germany, and many more.
With FeedbackFive, you can request seller feedback and product reviews, receive feedback alerts, manage negative reviews, and more. Check out the next section to see how you can use this feedback software to its full potential.
How Do You Use Feedback 5?
FeedbackFive reviews praise the software’s ease of use. The intuitive interface is simple to learn and makes it a breeze to find what you’re looking for. If you’re ever unsure how to use the features, you can check out the thorough library of FeedbackFive tutorials or contact the helpful customer service team.
Here’s a closer look at key FeedbackFive features and how to use them for your Amazon store.
Request Seller Feedback and Product Reviews
Many Amazon stores report low rates of seller feedback and reviews. With Feedback Five, you can significantly pull up these numbers.
The tool uses an official Amazon connection to automatically “click” the Request a Review button in Seller Central. This automation can increase your overall rating and save you the hassle of manually sending requests to all of your buyers.
Create Rules the Request a Review Button
It may not be smart for you to encourage every customer to leave feedback. Luckily, FeedbackFive lets you create rules for your campaign.
For instance, you can indicate what time you want the request to go out. You can also exclude requests for specific ASINs/buyers, organize your customers into segments, and more.
Perks of Automatic Feedback and Review Requests
These automatic review requests come with tons of perks. For one, they send themselves to give you more time to run your Amazon business.
They also help you stay 100% compliant with Amazon policies. The software sends requests using the same technology behind the Request a Review button in Amazon Seller Central, ensuring you don’t violate any rules.
Additionally, these review requests automatically send in your customer’s preferred language. As a result, it’s super easy to communicate with your buyers no matter where they’re from.
Send Customized Feedback Requests
Requesting reviews via Amazon can help improve your overall rating.
However, your Amazon store might see this approach as too robotic in certain situations. You may want the ability to send more personalized messages.
Luckily, FeedbackFive comes with customization options. You can send unique messages that will build your brand and establish closer relationships with customers.
Thanks to the software’s templates, you don’t have to start from scratch. Each template offers the perfect outline for convincing customers to leave a review.
You can feel free to alter the email templates to fit your needs. However, you must be careful — Feedback Five won’t prevent you from sending a message that violates Amazon Seller Central policies.
Set Up Alerts
Amazon entrepreneurs know how important ratings and reviews are. Thus, it’s important to always be in the know.
Feedback Five makes sure you’re never in the dark through its alerts. You can enable email or SMS notifications for seller feedback, product reviews, or both.
You can also establish which ASINs you would like to receive notifications for. Just copy/paste the ASIN for your desired products, and you’ll start receiving alerts.
Feedback Five imports all reviews from the past 90 days. Personally, we think these records go just far back enough to offer insightful advice while not overwhelming you with old reviews.
The Good and the Bad
As you would expect, alerts for positive reviews will make your day! You can see why customers like a product and replicate the success across other ASINs. Plus, positive ratings just tell you that you’re doing a good job.
We all want to see positive reviews, but it’s just as important to be aware of negative reviews.
While they’ll put a damper on your day, they let you know where you can improve. They also help you get ahead of “bad press” and petition for removal. As a result, you’ll protect your Amazon store’s reputation and ensure customers keeping buying from you.
View Campaign Performance
FeedbackFive sounds great and all, but you won’t know it’s working unless you measure your success. Luckily, the software lets you view your campaign performance.
Through detailed analytics, you can understand which Amazon buyers are leaving reviews, where positive/negative feedback is coming from, how ratings have changed over the past 90 days, and more. You can even use the insight to identify products that you need to remove from your Amazon store.
FeedbackFive Pricing Plans
A powerful tool that lets you manage your Amazon reviews comes at a price. Learn more about FeedbackFive pricing below:
The Free Plan
We know that we said FeedbackFive comes at a price. However, there is a free plan available!
Don’t get too excited — the free plan is pretty limited. But it can be a great option for Amazon stores that are just starting.
Amazon sellers with the free plan can send 50 review requests per month. They can also manage three email campaigns and track 2 ASINs.
If you need to request more feedback and reviews, you’ll need to sign up for a paid plan.
The four basic tiers are Lite, Basic, Pro, and Enterprise. One of the major differences between these plans is how many emails you can send. For instance, with the Lite plan, you can send up to 50 requests for product reviews per month. With the Enterprise, this limit increases to anywhere between 8,000 and 1,000,000.
The plans also differ when it comes to their features. The Lite and Basic plans come with basic timing capabilities, daily email summaries, and other useful features. However, they lack feedback removal request email templates, unlimited users, and other features available with the higher tiers.
Be sure to consider what you want out of your feedback management tool and select the appropriate tier.
How Much Each Plan Costs
The cost of your plan depends on how many emails you want to send and how many ASINs you want to track.
For instance, sending 250 emails costs $9.99/month, and tracking 100 ASINs costs $14.99/month. Under this plan, you’ll pay a total of $24.98/month.
To determine how much you’ll pay per month, use the FeedbackFive pricing tool.
The Free Trial
Want to test out a paid plan before fully committing? Take advantage of the 30-day free trial!
You’ll need to enter your credit card when you sign up, but once you do, you can test out any plan for free.
Accessing all of the features is a great way to get familiar with the Amazon feedback process.
At the end of the 30-day trial, your subscription will automatically renew using the card on file. If you decide the feedback management tool isn’t for you, be sure to contact customer service before your free trial is up.
Is Feedback Five Safe to Use?
When you consider Amazon’s strict policies, it’s natural to wonder if you can solicit feedback.
FeedbackFive allows you to as it is 100% compliant. Feel free to use it to see reviews from the past 90 days, manage email campaigns, and more, all without worrying about the well-being of your seller account.
Pros and Cons
Still unsure about using this Amazon review tool? See below for an overview of its pros and cons:
Perhaps most importantly, FeedbackFive streamlines your store’s review management. It automates review request emails to improve seller and product feedback. It also lets you stay ahead of negative feedback to maintain your Amazon store’s reputation.
Here are a few more pros that will convince you to use FeedbackFive.
Easy to Upgrade
When you have the Pro or Enterprise plan, you can send plenty of emails. But especially when you have lots of customers, it’s easy to exceed your limit.
Luckily, under these plans, it’s just as easy to upgrade. You can change your monthly subscription at any point to increase your limit.
If you don’t want to switch your plan altogether, you can pay overage fees. FeedbackFive will charge you anywhere between $0.0075-0.0009 per email over your limit. These rates are super affordable and give you the flexibility you need to keep encouraging customers to leave feedback.
Track Competitor Reviews
It’s nice that you can track your own ASINs. But did you know that you can also track those of your competitors?
That’s right — FeedbackFive can alert you of rival reviews. Positive ones will show you why customers like those products so much and how you can borrow from competitor marketing strategies. Even a negative review can be useful — when you see why someone didn’t like a competing product, you can avoid making the same mistakes.
Excellent Customer Service
If you ever run into problems with the software, don’t fret — FeedbackFive has an impressive customer service team. The representatives are knowledgeable, friendly, and eager to assist.
Regardless of the tier you sign up for, you get access to in-app onboarding, email support, and a self-service help center.
If you want to reach customer service via phone or live chat, be sure to sign up for the Basic tier or higher. The more expensive tiers also come with one-on-one optimization calls, which are perfect for receiving personalized advice.
The customer service team doesn’t operate 24/7, but you can expect a fast response during business hours. If you need assistance at night or on the weekend, the extensive self-help center should hold you over until business hours resume.
Great customer service, plans with unlimited users, automated requests for feedback and reviews — what’s not to like?
As great as FeedbackFive is, it comes with a few downsides. None of the cons are dealbreakers for us, but be sure to consider them before signing up.
Limited Email Templates
FeedbackFive doesn’t have nearly as many email templates as other product review software. The limited selection can make you feel like you need to completely change an email template to fit your brand. But when you derail, you increase your chances of violating Amazon policies.
A seller feedback request and a product review request are the two main templates. The good news is that if you sign up for the higher tiers, you also get access to a feedback removal request template.
Too Many Plans to Choose From
We know we just complained about the lack of email templates. Even though it seems like we’d be excited about all the plans to choose from, we’re not.
Plans (and their prices) greatly vary depending on how many ASINs you want to track and emails you want to spend. Amazon sellers may face the “paradox of choice,” which can be stressful when you just want a simple product review tool.
An Alternative to Feedback Five
While FeedbackFive is popular among many Amazon Marketplaces, it’s not the only seller feedback and review tool available. See below to determine if our recommended alternative — Feedback Genius — is right for you.
What Is Feedback Genius?
Seller Labs launched Feedback Genius in 2013. Even though it hasn’t been around as long as FeedbackFive, it is still a powerful, well-established tool. Amazon sellers everywhere rely on it to manage feedback and review requests, allowing them to take their Amazon stores to new heights.
Users praise the software for its ease of use, friendly customer service, negative review management, and more. Additionally, it has a wider email template selection than FeedbackFive. The templates are not only compelling and simple to customize, but they also enable you to send compelling feedback and review requests.
The tool is especially popular among sellers who like to stay organized. You can keep everything tidy by tagging buyer messages. Even if you don’t use the tagging feature, advanced filters help you easily find what you’re looking for. You’ll never have to scroll through countless messages again.
How Much Is Feedback Genius?
Unlike FeedbackFive, the Feedback Genius software helps you save by allowing you to make annual payments instead of monthly payments.
The tier you pick depends on your annual 3P Amazon sales. As you would expect, each comes with different limits for review request emails, ASIN tracking, negative review alerts, etc.
Using FeedbackFive — The Bottom Line
In today’s market, it’s hard to find success on Amazon without good reviews and ratings.
Use FeedbackFive to give yourself the leg up you need! Our FeedbackFive review has shown you how this powerful software can convince buyers to leave reviews and mitigate bad ratings. Consider trying it today!